top of page

BIO

Work Profile

Bethany72.jpg

Speaking to the experience I have gained, my primary focus while at my last job was on brand management, and telling the life changing stories of people helping people. During my time, I helped streamline marketing initiatives, through relevant practices such as executing social media and marketing campaigns, analytical reporting, content creation, and designing materials. I have strengthened my writing skills through press releases, website verbiage, promotional materials and articles, and developed personal relationships with many members of the local media through TV and radio appearances. 

 

I know that with my work ethic, experience, and strong communication skills, I could be an asset to a marketing & communications team and the various projects, brands and causes the company is a part of. I possess the necessary leadership and independence to manage tasks and work alongside a team. I am not threatened by unfamiliar information, and based on my strengths; could excel in roles assigned and pick up new experiences quickly. 

Education

Work Experience

Volunteer Experience

2017

Lee University

Bachelor of Arts in Public Relations

Graduated with a Minor in Business and Psychology 

Magna Cum Laude

Certified in Education for Public Relations (CEPR)

2018-2022

Ronald McDonald House Charities of Greater Chattanooga

2017

Mix 104.1 - WCLE

  • Implemented creative marketing campaigns across all channels to support brand awareness and boost annual funding.

  • Represented the RMHC brand across all media platforms and communication materials.  

  • Crafted content for press releases, newsletters, marketing and event campaigns. 

  • Acted as project management lead with marketing partners for events and campaigns.

  • Created and monitored marketing plans, schedules, reporting and budgets.

  • Developed annual reports and bi-annual newsletters to share with RMHC supporters.

  • Created and designed content for social media, promotions and events.

  • Implemented two community events: Great Cleveland Duck Race and Family Expo that hundreds attended from Bradley County.

  • Coordinated with vendors and businesses for event space and materials. 

2020 - Current

PRSA Lookout Chapter

Director of Programs

  • Plan and promote meaningful programs for the PRSA Lookout Chapter. 

  • Assist PR Director by sharing articles and local PR work.

  • Help write monthly blog posts for the website.

  • Coordinate with other chapter positions on annual awards program and events.

Get in Touch

423.506.0037

  • Facebook
  • LinkedIn
  • Instagram
bottom of page